Professional Diploma in Social Media Marketing & Management
Course Curriculum:
Module 1: Introduction to Social Media Marketing
– Understanding the Role of Social Media in Marketing
– Overview of Popular Social Media Platforms
– Importance of Social Media Strategy
Module 2: Social Media Strategy Development
– Identifying Target Audience and Personas
– Setting SMART Goals for Social Media
– Crafting a Comprehensive Social Media Strategy
Module 3: Content Creation and Curation
– Creating Engaging and Shareable Content
– Utilizing Visuals and Videos for Impact
– Curating Content from Various Sources
Module 4: Social Media Advertising
– Introduction to Social Media Advertising
– Setting Up and Managing Ads on Different Platforms
– Budgeting and Bidding Strategies
Module 5: Community Management
– Building and Engaging with Online Communities
– Handling Customer Queries and Feedback
– Crisis Management and Reputation Monitoring
Module 6: Analytics and Reporting
– Introduction to Social Media Analytics Tools
– Analyzing Key Metrics and KPIs
– Creating Actionable Insights Reports
Module 7: Advanced Topics in Social Media
– Influencer Marketing Strategies
– Social Media Trends and Emerging Platforms
– Implementing Chatbots and AI in Social Media
Why Choose Our Professional Diploma Program?
– **Hands-On Learning: Engage in practical exercises and case studies to apply your knowledge.
Expert Guidance: Learn from industry professionals with years of experience in social media marketing.
-Flexible Schedule: Study at your own pace with our online self-paced format.
– Certification: Earn a recognized diploma upon successful completion, enhancing your career prospects.
Enroll Now!
Don’t miss this opportunity to become a certified Social Media Marketing & Management professional. Enroll today and take the first step towards a successful career in the world of digital marketing.
